My Time At Rejuvenation
ID
Project
Summary
Metrics / Outcome
01
Buy Box 2.0 — Configured Lighting
Ecommerce
Redesigned complex lighting configuration to improve hierarchy, pricing clarity, and decision confidence.
+13%
Conversion
+17%
Revenue per visit
02
Buy Box Usability Testing
Research / UX
Conducted 1:1 remote usability testing to identify friction points in the custom lighting journey.
Defined 4 key Roadmap items
Outcome
LOGGED
03
Cart Upsell Recommendations
Ecommerce / Revenue
Implemented cross-sell logic within the cart to drive higher AOV through curated product pairings.
+5% (targeted segments)
AOV
LOGGED
04
Factory Tour Redesign
Brand / Storytelling
Interactive brand story page showcasing craftsmanship through modular, shop-able content sections.
+42%
CTR to shop
2.4x
Time on page
05
Global Nav Utility Optimization
Navigation / UX
Refined utility links and search bar visibility to improve cross-category discovery.
-8%
Exit rate (Nav)
LOGGED
06
Outdoor Lighting Configurator
Ecommerce
Adapted the configured lighting framework for outdoor durability and technical specs.
-15 seconds
Time to cart
LOGGED
07
Upholstery Swatch Flow
UX / Flow
Simplified the swatch ordering process to lower the barrier for high-consideration furniture sales.
+22%
Swatch orders
LOGGED
08
Antiques & One-of-a-Kind UX
Curation / UX
Specialized PDP layout for unique inventory, emphasizing condition reports and high-fidelity photography.
Launched unique-SKU engine for Antiques
Outcome
09
Holiday Gift Guide System
Editorial / CMS
Modular CMS components for high-velocity seasonal campaigns.
-30% (vs previous year)
Dev time
LOGGED
10
Accessibility Remediation
Accessibility / UI
Site-wide audit and fix for color contrast, screen reader labeling, and keyboard navigation.
98/100
Lighthouse Score
LOGGED
11
Cabinet Hardware Filters
Search / Filter
Added center-to-center and finish-specific filtering to complex hardware categories.
+60%
Filter use rate
LOGGED
12
Design Services Booking
Service / UX
Redesigned the intake form for free design consultations to increase lead quality.
+11%
Consultation leads
LOGGED
13
Mobile Cart UX Refinement
Mobile / UX
Streamlined the sticky 'Add to Cart' and mobile mini-cart summary for easier checkout entry.
+4%
Mobile Conversion
LOGGED
14
Lighting Collections Curation
Curation / Visuals
Updated collection hierarchy to group by aesthetic family rather than just light type.
Improved visual flow and category clarity
Outcome
LOGGED
15
Allstate Landing + PIP Integration
Cross-Brand / Ecommerce
Restyled cross-brand offering and adapted existing documentation patterns to streamline implementation.
Accelerated deployment using established system patterns
Outcome